Brand Refresh for Dopharma Dominicana, a family-owned company that distributes and manufactures veterinary pharmaceutical products. A Dominican-Dutch family started this business over 20 years ago and still runs it.
The bear and serpent are a legacy of its former logo, refreshed to feel more modern and timeless. We selected bright shades of orange as a reference to the insignia color of the Netherlands and the warm optimism of this company.